About Us

Jim Hall

Wally Becker

About AE Holdings USA

AE Holdings USA is a holding company for Advanced Gourmet Equipment and Gelato Supply.  These brands are strictly focused on offering the most advanced equipment, tools, supplies and support for foodservice industry professionals dedicated to offering only the best for their clients.  We especially focus on frozen dessert equipment and end to end support that includes training by our culinary staff and dedicated support after the sale to enhance the client centered relationship we encourage every day we are in business.  AE Holdings has been privileged to work with brands like Whole Foods, Albertsons, Cold Stone Creamery, Hard Rock Café, Eataly and many other high-end concepts within the USA.

 

About The Owners

Jim Hall and Wally Becker are co-owners of AE Holdings USA.  In 2005, Jim is the founded the group and serves as the Managing Director  Wally serves as the Technical Director for all AE Holdings USA companies. Jim has over 26 years-experience within the frozen dessert industry in sales management and finance. He served as president of Carpigiani-USA during an impressive decade of sustained growth and as co-owner of Advanced Gourmet Equipment for over sixteen years.  Jim is passionate about the world of frozen desserts and enjoys assisting others achieve their dreams as entrepreneurs and assisting them as they work through the maze of various components of starting their own business. Wally has over 30 years of technical service support experience within the frozen dessert and restaurant equipment sector with an expertise for training, managing a large technical service network throughout the USA to assure superior after sales support for clients.